Shop & Win at the airport.
ORANJESTAD - The Aruba Airport Authority N.V. (AAA) announced the launch of its new “Win Your Way to Happiness” campaign.
The initiative officially kicked off on July 18 in the airport’s main concession area, located after the security check, in the presence of the airport’s leadership team, local press, and concession partners. The campaign will run through October 31, 2025.
Designed to elevate the travel experience, the campaign invites passengers to explore and enjoy the variety of retail and food & beverage options available at Queen Beatrix International Airport. Travelers who spend $30 or more at any airport store or food & beverage outlet will receive an entry ticket for a chance to win exciting prizes, including a return trip to Aruba or valuable travel vouchers.
To enter, passengers need to complete their entry ticket and drop it into one of the surfboard-themed collection boxes located throughout the terminal. Each valid entry provides a chance to win one of several exciting prizes, making every purchase a little more rewarding. Whether you are a local heading off on vacation this summer or a visitor saying goodbye to the One Happy Island, this campaign gives everyone the chance to win big just by enjoying the airport’s retail and food & beverage experience.
With special prizes tailored for both tourists and residents, the campaign offers something for everyone:
Grand Prize:
- Tourist: Trip for 2 to Aruba, including airfare and a 1-week stay at the Aruba Marriott;
- Resident: $2500 travel voucher.
2nd Prize:
- Tourist: Trip for 2 to Aruba, including airfare and a 1-weekend stay at the Aruba Marriott;
- Resident: $1500 travel voucher.
3rd Prize:
- Tourist: Trip for 2 to Aruba, including airfare;
- Resident: $750 travel voucher.
AAA will announce the winners on October 31, 2025, and prizes must be redeemed within one year of the draw date. Every $30 spent earns one entry, and multiple entries are allowed.
Barbara Brown, Chief Revenue Development & Communications Officer at AAA, shared her excitement: “This campaign is about creating uplifting moments for our passengers, whether heading home or locals starting their journey abroad. We hope to bring a little extra joy to every traveler and make their time at the airport feel memorable and rewarding.”
Jose Harms, Account Manager of Concessions & Commercial Property, added, “We’re proud to partner up with our airport retailers and restaurants to bring this campaign to life. It’s a great way to showcase the value and variety of our commercial offerings while giving back to our loyal travelers.”