A.T.A. signs strategic agreement with Fundacion Parke Nacional Aruba (FPNA)

With this agreement, A.T.A. reaffirms its commitment to closely collaborate with FPNA as mutual support for ongoing efforts to protect and preserve our nature. 

A.T.A. recognizes the need to focus on sustainable and responsible tourism development as a joint effort. By joining forces, we can ensure that our sole economic pillar remains a vital source of income for the future. A.T.A.'s vision is based on the "High Value - Low Impact" model, which aims to strike a balance between four pillars: "Quality of life for residents," "Quality of visitor experience," "Protection and conservation of nature & environment," and "Economic contribution of the tourism sector." 

A.T.A., for many years, has supported FPNA with investments in projects where tourism and nature can coexist. Additionally, A.T.A. will continue to provide funds for the maintenance and renovation of various tourist locations, enhancing the safety, accessibility, and experience for the local population and tourists while managing the impact of visitors on nature. The signed agreement focuses on infrastructure projects, such as maintenance projects for railings, stairs, and other facilities at sites including Conchi, Dos Playa, Boca Prins, Grot Fontein, and Grot Quadirikiri in the Arikok National Park, as well as the installation of boulders at Malmok to limit traffic. 

As the entity responsible for our island management and marketing, A.T.A. will assist in promoting authentic experiences in and around the areas covered by FPNA. In particular, it will focus on aligning communication, enforcing codes of conduct, informing visitors about rules and regulations, and providing more information and education about our parks and nature. 

There will be close collaboration with FPNA to minimize damage by visitors to nature and the environment while promoting sustainability. It is already being done, with investments made in Mangel Halto and boulders installed at the Sasarawichi dunes. 

This collaboration means that A.T.A. will receive more detailed information and data from visitors through a new project they will launch soon, namely the eco-counter, which will measure visitor traffic in Aruba's natural areas and assist in future planning. By installing eco-counters at various locations with high visitor traffic, A.T.A. can share data that will aid in better planning. The eco-counter provides a solution that counts and analyzes pedestrians through a scan that guarantees visitor privacy. Areas that will receive the eco-counter include Conchi, Grot Fontein, and Spaans Lagoen, which fall under FPNA's management. 

This collaboration strengthens FPNA's goal outlined in their Multi-Year Corporate Strategy 2023-2032. to work towards attracting a type of tourism that is more aware of its impact on nature. The strategy focuses on informing, educating, and offering sustainable experiences to transform our visitor's perspectives, who have an appreciation for and a sense of responsibility towards nature.